Family emergency preparedness — the calm way
Getting your family ready, made simple and sunny.
Hand-picked emergency gear and plain-English guides — so you feel genuinely prepared, without the doomsday-bunker vibes.
By emergency
Start with what worries you
Pick a scenario — we’ll show you exactly what your family needs, and nothing they don’t.
Power Outage
From a summer storm blackout to a multi-day grid failure — keep the lights, phones, and fridge running.
Wildfire
When minutes matter, a ready go-bag and a clear evacuation plan let your family leave calmly.
Hurricane
Days of warning, then days without power or water. Stock up smart and ride it out safely.
Winter Storm
Ice, blackouts, and dangerous cold. Stay warm and safe when the heat goes out.
Newly curated
Objects worth keeping
Preparedness that doesn’t look like prepping — a growing shortlist of beautifully made things that happen to make your family ready.
Craighill
Craighill Venture Compass
The compass you'll actually keep
$85See it →
Tactica
Tactica K.100 Pocket Knife
Best everyday-carry folder
$35See it →
Rumpl
Rumpl Original Puffy Blanket
The warm layer you'll use all year
$99See it →
Good To-Go
Good To-Go Dehydrated Meals
Emergency food you'd happily eat
$14 / mealSee it →
The kit we’d build
The Family Power-Outage Kit
Everything a household of four needs to stay powered, fed, and calm through a two-to-three day blackout.
See the full kit →
Reviewed
Gear we’d put in our own home
Free · printable
The 15-minute family emergency plan.
Where we meet. Who we call. What the kids do. A beautifully simple, fill-in-the-blanks plan you’ll actually finish — free, printable, and yours to keep.
Get the free planField notes
Guides, minus the panic
Women & Family
Emergency Preparedness for Women: A Practical, No-Bunker Guide
A calm, real-life guide to emergency prep for women — the supplies standard checklists forget, and how to get your household ready without the doom, camo, or bunker vibes.
Family
The Family Wildfire Go-Bag and Evacuation Checklist
When wildfire threatens, minutes matter. Here's a calm, complete go-bag checklist and evacuation plan so your family can leave quickly and safely.
Warmth
How to Keep Your Family Warm and Safe in a Winter Storm
When a winter storm knocks out the heat, staying warm is about layers, smart choices, and avoiding the real dangers. Here's a calm plan for families.
The Sunny Checklist
One calm email, twice a month.
A couple of genuinely useful things to check, one piece of gear worth knowing about, and a seasonal heads-up before the storm — not after. No fear-mongering, no daily spam.
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